Tequila: Magical town that is worth knowing.
Its name comes from the Nahuatl voice "Tecuilan" which means "place of tributes." The land of the municipality is very irregular and is located on the banks of rivers Santiago and Chico and is crossed by the Sierra de Balconies. The municipal centre is located 60 miles from Guadalajara and 15 of Amatitán.
Tequila keeps jealously some of its oldest traditions as the typical nine o'clock blessing at night when the priest blesses the place for the inhabitants by touching the bell three times. People stop at that time, stand up and look toward the church.
Another tradition is the pilgrimage of the Señor de los Rayos which is taken out from his church to the limits of the town and there is asked to have a good year without drought or flood so that the harvest be plentiful.
The crafts that are produced in the town allude to the agave and the production of tequila. It is also made objects of clay.
The Tequila Museum located at number 34 on the street Ramon Corona, offers a complete exhibition on the history and technical development of this famous drink as well as a collection of bottles.
Another museum concerning the tequila is from the Sauza Family, right in front of the main Plaza where you can see several advertising posters as well as a photographic archive of the family over the years.
La Villa Sauza, La Rojeña and the Tequila Cuervo factory Cuervo offer guided tours. The Hacienda San Jose del Refugio which makes the Tequila Herradura, is in Amatitan and also offers guided tours.
In Tequila are several inns and hotels where to spend the night.
In July 2006 UNESCO designated World Heritage for humanity to the entire tequilera area( "El Paisaje de Agaves") which covers over 34 thousand hectares.
To arrive from Guadalajara you can take the Maxipista, the toll road to Puerto Vallarta or the road to Tepic.